AutoPostby Amasty
Features

One app between your catalog and your social feeds

AutoPost covers the whole chain: choosing which products deserve a post, writing the copy, preparing the media, publishing it on five networks and telling you what happened. Here is every part of it.

Networks

Five networks, one queue

Connect the accounts you actually use. Each connection is an OAuth authorisation on the platform's own login screen — AutoPost never asks for a social media password.

Instagram

Feed images, videos, Reels and carousels on a professional account. Details

TikTok

Video posts, photo posts and carousels of up to 35 images. Details

Facebook

Photo and video posts to the Facebook Pages you manage. Details

Pinterest

Image and video pins on the board you choose, linked to the product. Details

X (Twitter)

Short product posts with media, inside the 280-character limit. Details

Same post, several places

One automation can target any combination of the above. Captions are validated against each network's own limits before anything is queued. Compare networks

AI copywriting

Captions written from your product data

AutoPost sends the product's own attributes — title, description, price, type and collection — to an AI model together with the instruction you chose, and puts the result into your template. You review it before it goes live, and you can regenerate as many times as you like.

  • Ready-made prompts for new arrivals, weekly favourites, coming soon, benefit-led copy, use cases and problem–solution posts
  • Tone and language of your choice, including stores selling in several markets
  • AI output can be one block inside an otherwise fixed template, so brand lines stay exactly as written
  • Nothing is published unattended that you have not approved as a template first
Templates › AI — New Arrival
Prompt
Announce a new arrival. Friendly, two sentences, one emoji, end with a call to action.
{AI_RESULT}
{PRODUCT_URL}
#newin #justdropped
Generated
✨ Say hello to the Ceramic Pour-Over Set — slow mornings, properly brewed. Tap the link and make tomorrow better.
Regenerate
Templates

29 built-in templates, plus your own

Templates are reusable post layouts. Mix your own copy with product variables and AI blocks; AutoPost fills them in for every product it publishes.

What ships with the app

  • Launches and arrivals — New Product, AI — New Arrival, AI — Coming Soon, Back In Stock
  • Bestsellers and social proof — Bestseller, Top Picks, Trending Now, AI — Weekly Favorites
  • Promotions — Hot Deal, Flash Sale, Black Friday, Limited Edition, Giveaway
  • Discount-aware — Discount Highlight, Coupon Code Highlight, Buy X Get Y variants that pull the real Shopify discount or code
  • AI angles — Benefit Description, Use Case, Problem–Solution, Minimal Copy / Maximum Emotion, Trend of the Season, Gift Ideas

Variables you can use

VariableReplaced with
{PRODUCT_TITLE}Product title
{PRODUCT_URL}Link to the product page
{PRODUCT_PRICE}Current price
{COMPARE_AT_PRICE}Compare-at price
{DISCOUNTED_PRICE}Price after the applied discount
{DISCOUNT_CODE}Shopify discount code
{RULE_DISCOUNT}Discount value from the Shopify rule
{GET_PRODUCT}The “get” product of a Buy X Get Y offer
{SHOP_NAME}Your store name
{SHOP_URL}Your storefront URL
{AI_RESULT}Text generated by AI for this product
Automations

Rules that decide what gets posted, and when

An automation combines product conditions, a template, target networks, a schedule and an end-of-run behaviour. Run several in parallel — one for new arrivals, one for bestsellers, one for a seasonal campaign.

Product conditions

ConditionTypical use
Any productsRotate the whole catalog continuously
Product creation timeAnnounce everything added in the last N days
Product update timeRe-post items whose price or description just changed
Product title containsTarget a line or keyword, e.g. “Merino”
Product statusPublish only active products
Sales channelPost only what is published to a given channel

When the run finishes

ActionResult
Keep posting on scheduleThe automation starts over and keeps the feed alive indefinitely
Post once, then skipEvery matching product is published exactly once
Post twice, then skipEach product gets a second appearance, then stops
Disable automationThe automation switches itself off — ideal for a dated campaign
  • Out-of-stock products are skipped so you never advertise what you cannot ship
  • Publication order is configurable, so a collection goes out in a deliberate sequence
  • Daily and monthly post limits from your plan are respected automatically
Scheduling

A calendar you can actually read

Choose the weekdays and hours each automation may publish. AutoPost fills the queue accordingly and shows the whole plan in a calendar, so you can see what goes out this week before it happens.

  • Weekday and hour slots per automation
  • Calendar and list views of scheduled, published and failed posts
  • Edit a caption, swap the media or reschedule any single post
  • Create a one-off post by hand whenever you need one
Calendar › This week
Monday
11:00 TikTok · 18:00 Instagram
Done
Wednesday
11:00 TikTok · 18:00 Pinterest
Queued
Friday
11:00 TikTok · 18:00 Facebook
Queued
Saturday
Flash Sale campaign — 4 posts
Campaign
Media

Your product media, prepared for each platform

Every network has its own idea of the right aspect ratio, file size and format. AutoPost handles that so a post is not rejected for a technical reason.

Video
9:16TikTok · Reels
Image
4:5Instagram portrait
Pin
2:3Pinterest pins
Image
1:1Instagram feed · X
Video
16:9Facebook video

Smart resizing

Images are resized and re-encoded to fit each network's requirements instead of being cropped at random.

Product video reuse

Videos attached to products are published as Reels, video posts or video pins, with duration and size checked first.

Bulk media upload

Upload media in bulk and attach it to products so automations always have something to publish.

Pre-flight validation

Format, size, resolution and caption length are checked before upload, and problems are reported to you, not to your followers.

Visibility

Know what was published and what went wrong

Post history

Every post keeps its status, target network, scheduled time and the response the platform returned.

Readable errors

Platform rejections are translated into plain language — image too large, unsupported format, video too long, too many posts in a short period — so you know what to fix.

Usage and limits

See how many posts you have used this month and per day against your plan, before you hit the ceiling.

Posts › History
Linen Weekender Bag
TikTok video · Mar 4, 11:00 · live on the account
Published
Ceramic Pour-Over Set
Pinterest pin · Mar 4, 18:00 · board “Kitchen”
Published
Merino Beanie — Rust
Instagram Reel · video is longer than the 90-second limit — trim it or post the product image instead
Failed
Everyday Tote — Sand
Facebook photo · Mar 5, 11:00
Scheduled
Posts used this month — Basic plan
118 of 150
Built for Shopify

Native where it matters

Embedded in your admin

AutoPost runs inside Shopify admin using Shopify's own design system, so it looks and behaves like the rest of your dashboard.

Shopify billing

Subscriptions are charged through Shopify on your regular store invoice. Change or cancel your plan at any time.

Scoped access

The app requests read access to products, files, orders and publications plus write access to files — and nothing beyond what publishing requires.

Shopify admin › Apps › AutoPost
Connected accounts
Instagram TikTok Pinterest Facebook X (Twitter)
Billing
Basic — $9.99 / month on your Shopify invoice
Active
Shopify access
Read products, files, orders, publications · write files
Scoped
Security and data handling

Social account tokens are stored encrypted and used only to publish content you configured. Shopify's mandatory data-request, customer-redact and shop-redact webhooks are implemented, so deletion requests are honoured automatically. Read the Privacy Policy or ask us at help-center@amasty.com.

Start posting your Shopify catalog on autopilot

Connect TikTok, Instagram, Facebook, Pinterest and X, pick a template, and let AutoPost publish your products on schedule. Free plan available — no credit card required.